PR’s my Vocation, and I’m a Sensation

I happened to watch two videos today on WebProNews.com, both related to Google PageRank, and both with somewhat conflicting perspectives.

The first was an interview of Google’s Vanessa Fox by Rand Fishkin. In the interview she alludes to the fact that the PageRank that one sees in Google Webmaster Central (if the site is verified), is more accurate than the PR values that appear using the Google toolbar.

The next video that I saw was Andy Steggles of SitePRTracker.com being interviewed by Mike McDonald. In that interview, Andy says that he’s had instances where the Google Toolbar has shown higher PageRank values for pages within a site (when compared to the homepage), and the Webmaster tool continued to show the homepage as having the highest PageRank, over a 12 month period. I hung out with Andy for a decent amount of time at SES, and he seemed to be very knowledgeable on PR.

I’ve never considered the measure to be terribly valuable, but it was interesting to see these two conflicting videos in the same day! I’m going to have to do some research on some of our sites, and see what I come up with.

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