What do your potential customers enter into a search engine when they're searching for your product or service?

It sounds like an easy question, but the answer can be very complex, and finding the correct answer is critical to a successful search engine optimization campaign.

We work hard to make sure your website is ranked highly for each selected keyword, so having the correct keywords selected will have a huge impact on your business.

We Start With a Big List
It never hurts us to start broad. We brainstorm with you to establish a large number of keywords that can be used to identify your business, and your products or services. Working with our team helps you step back from being an expert on your business, and adds the outside perspective of your potential customer.

What is Your Competition Doing?
Our team takes the time to conduct searches to see how your online competitors are identifying their products. This research helps add to our broad list.

We Use Our SEO Tools
The use of historical search data and keyword popularity tools, we analyze what keywords from our broad list internet users are search for most often. These tools will allow us to narrow our list, and come up with a final set of keywords that your website will be optimized for.


For each proposed keyphrase, these tools give us a good understanding of:

• How many searches have been conducted for the term over the last month (including seasonal trends).
• How many web pages have the keyword or phrase within their content.
• Similar phrases that should be considered for optimization.